With a background in graphic design, I moved to product when I realised I was more interested in the problems behind the pixels.
How I Work
Ask first, design second
I dig into the why before touching pixels. Solving the right problem matters more than solving the problem right.
Systems over screens
I think about how each decision fits into the bigger picture. From user journeys to data architecture to team workflows.
Move with conviction
Ambiguity isn't a blocker. I make considered decisions quickly so teams can keep momentum.
Things I'm Proud Of
The ones I still think about.
Atelier Platform & Internal Tools
Simultaneously designed in parallel - what customers see and what makes the whole operation run.
Operational Database
The engineers built the database and I made it usable. Connected it to internal tools and designed the workflows on top.
Scaffold
A self-initiated React project exploring what transparent AI should feel like: the ethics, the patterns and the moments of human-in-loop.
Side Quests
The ones I still think about.
Baking
DJ-ing
Producing
35mm Film Photography